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‘Black’ and ‘White’ TV Commercials and New Localizations

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The United Kingdom’s official Nintendo Magazine as well as IGN have revealed new English localizations for Black and White, as you can see below. Additionally, new TV advertisements for the games have been uploaded to YouTube, also below. The narrator in the ads pronounces Unova as “You-nuh-vuh,” so this is probably the official pronunciation.


  • Elecball -> Electro Ball
  • Dragon Tail -> Dragon Tail
  • Flame Burst -> Flame Burst
  • Healing Wave -> Heal Pulse
  • Evil Eye -> Hex
  • Wood Horn -> Horn Leech
  • Sing a Round -> Round
  • Retaliation -> Retaliate
  • Boiling Water -> Scald


  • Regeneration -> Regenerator
  • Tension -> Unnerve


  • Yagaruma Forest -> Pinwheel Forest
WPM is a longtime fan of the Pokémon franchise and an avid fan of the games, anime, movies, and TCG. He has been involved in the online fandom since ...