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They do indeed. In the case of Detective Pikachu, it's a Pokemon Company product and right now is behind a 7000円 pre-order paywall, the game is not hype at all and the card is a mechanism to sell copies, they also printed enough promos for retail locations to shift pre-orders. There is no mad...

Poor choice of wording, I was referring to the difference between holo cards.

It's crazy to see how different TPCi and TPC-JPN are at handling this situation. I consulted on an exhibition at a major gallery planned for next year in collaboration with TPC JPN. The team had loads of cool ideas for promos and merch but ultimately were told we couldn't have the promo due to...